On "love"

Love is the Enemy's [God] favorite word, but we've robbed it of God's meaning. Humans love a new car, a piece of pecan pie, a football team, and a person who makes them feel good.

When the new car is no longer new, they no longer love it. Another car catches their eye. When their football team loses long enough, they no longer love it. They're free to choose another team. When their marriage partner grows gray and heavy and boring, they look elsewhere for love.

Don't you see? We've drained love of its original significance. When they hear the Enemy loves them and they are to love Him and each other other, instead of attaching to the word His meaning, they attach ours ... Love, as we've defined it, is not what the Enemy claims, but a transitory good feeling ... Which relieves them of responsibility for their actions.
--Randy Alcorn, Lord Foulgrin's Letters